William Weekender

Limited Weekend Bag

William on Tour

Streetwear for Kings

Timeless styles that will crown your look.

Fashion for Queens

Bold and regal designs that inspire.

More than Fashion

Sustainable, exclusive, and with heart discover our mission.

William Drop T-shirts

The exclusive William T-shirts. Limited and essential.
JUST ARRIVED

Exclusive & Limitless

The William Jacket (limited to 50 pieces) and our brand new trousers – perfect for Kings & Queens who make a difference.

The Essence of William

William stands for exclusive streetwear, sustainably produced in Europe and with a heart for a better future. More than fashion – a community for Kings & Queens.

Frequently Asked Questions

Here you will find answers to the questions we care about most.
Where are your products manufactured?

Our collections are manufactured in a family-run business in Portugal. Sustainability, fair conditions, and quality are our top priorities.

Why are your products only available in limited quantities?

Exclusivity is important to us. Each item is limited to 200 pieces – for kings & queens who appreciate something special.

How do you support the orphanage in Togo?

A portion of our profits goes directly to the orphanage, which is very close to our hearts. We want to enable a better future for the children.

Can I see your collection in person?

Of course! Visit us at our store in Schaffhausen and discover our styles up close. We look forward to seeing you!

How can I make sure I don't miss a drop?

Sign up for our newsletter and follow us on Instagram – that way, you'll always be the first to know!

Why is sustainability so important to you?

We believe that fashion should not only look good but also be responsible. That's why we rely on high-quality materials and sustainable production.

Are there return options?

Sure, you can easily return products within 7 days – we want you to be satisfied.

What does "Everyone is a King or a Queen" mean to you?

For us, it's about everyone being able to celebrate their own style and strength. Our fashion is designed to emphasize exactly that.